November 14, 2018

Peugeot Is Ireland’s Fastest Growing Car Brand In 2018

Sales driven by new SUVs

Peugeot is Ireland's fastest growing car brand in Ireland in 2018
Peugeot’s new SUV range. Photo courtesy of Shane Adams, Dealer Principal, Adams of Glin.

Peugeot recorded the strongest growth in the Irish new car market at +53% for the first six months of 2018.

Sales have been driven this year by the Peugeot 3008 SUV, Irish Car of the Year 2018, and the new Peugeot 5008 7-seat SUV.

The strong car sales growth has placed Peugeot within the top 10 of bestselling car brands in Ireland, delivering a 4.2% overall market share in the new car market.

Des Cannon, Managing Director at Gowan Distributors, Peugeot Importers in Ireland, said: “Despite a slight contract in the new car market, I am delighted to report our growth of 53% in the first six months of the year. Our excellent SUV line-up, together with our five year warranty and attractive low-cost finance options across the range, has most certainly attracted conquest sales.”

He continued: “The all-important July 182-registration period is now upon us and our customer orders across the Peugeot Dealer Network are extremely healthy. We look forward now to continued growth in the second half of the year and beyond, thanks to the pending arrival of the new Rifter mini-MPV and the radical new 508 in late 2018.”