ŠKODA Ireland achieved market share of 7.1% in the first quarter of 2018.
This marks the highest ever sales performance by ŠKODA in Ireland. It equates to 5,064 new vehicles sold to customers.
ŠKODA is currently the sixth bestselling brand in Ireland. In a year when overall car sales are down over 5.8%, ŠKODA has grown its sales volume by 3.7%.
Accroding to ŠKODA Ireland, 56% of ŠKODA sales in the first three months of the year were diesel.
John Donegan, Brand Director at ŠKODA Ireland said: “Strong demand for our diesel powered vehicles helped us achieve our greatest first quarter result ever in the brand’s history. We believe that our efficient EU6 Diesel engines still provide the best solution for the majority of Irish motorists. Diesel is alive and doing very well.
ŠKODA also possesses one of the most advanced ranges of petrol engines – such as the turbo-charged 1.0 TSI 115bhp unit, available in the Karoq and Octavia, offering great choice to our customers. By 2020, we will be offering our customers the option of Electric, Plug-In-Hybrid, Petrol and of course Diesel.”
Despite the growing trend towards SUVs, the brand’s bestselling model is the Octavia, with over 2,000 units sold. The Superb has also increased segment share.