MG Motor is returning to Ireland with the arrival of the new MG ZS electric SUV
MG Motor is returning to Ireland with the arrival of the new MG ZS electric SUV

MG Motor is returning to Ireland this winter with a new range of electric and plug-in hybrid cars on the way.

Frank Keane Group has been announced as the new distributor for the MG Motor brand in Ireland and will be responsible for the roll out of the brand’s range here in Ireland.

The first model to go on sale here in November will be the MG ZS. It’s being pitched as ‘Ireland’s first truly affordable, family friendly electric car as a compact SUV’. The new electric compact SUV from MG will be priced from €28,995 and will come with a 7 year warranty. It has a 44.5 kWh battery and a range of 262 km (WLTP).

The launch of the MG ZS on the Irish market will be followed by the arrival of the electric MG 5 Sportwagon and plug-in hybrid MG HS mid size SUV in the coming months.

Billy Riordan, CEO of the Frank Keane Group, commented: “We are absolutely thrilled to be getting involved with MG as their Irish partner. It is an exciting time for this growing brand which has such a rich history. The Frank Keane Group started its life in motor distribution over 50 years ago and we look forward to this next step in our journey.”

MG is the fastest growing car brand in the UK and growing across Europe with sales in a number of markets. Gerard Rice, Managing Director at MG Motor Ireland says the brand is currently in the process of building a nationwide dealer network for the MG Motor brand, with keen interest from a number of potential retail partners in becoming an MG Motor dealer in Ireland.

A website will also follow shortly where consumers can find out more about the MG range.

Gregory Webb, Head of Business Development UK, Ireland and EU right-hand-drive markets commented: “We are delighted to be working with the Frank Keane Group to bring the new electric MG brand to Ireland. We selected Frank Keane Group because of its wealth of experience in the Irish market. With our exciting new range of electric MGs, we will be able to offer the Irish motorist fantastic low and zero emissions options across the board.”

Frank Keane Group has over 50 years experience in the Irish motor industry. In 1967 Frank Keane was awarded the franchise for BMW, and was responsible for establishing, promoting and enhancing the brand and reputation of the marque in Ireland. In 1984 the Group was awarded the Irish distributor rights for Mitsubishi Motors and FUSO Trucks.

In 2003 the Group established its first retail presence with a BMW dealership in Dublin and in 2011 added a successful partnership with Volkswagen.

The Group now has a retail presence across 6 separate locations in South and West Dublin.