Volvo pop-up shop dublin
The new Volvo pop-up shop in Dublin

The first, new Volvo V60 five-door, mid-size premium estate has arrived in Ireland.  The handbuilt demonstration model can be seen for a limited time in Volvo’s new Scandinavian-inspired pop-up shop on Dublin’s Merrion Row.

The new Volvo V60 will be on display in the store between the 11th May to the 8th June.

Emma O’Carroll, Brand and PR specialist at Volvo Car Ireland, said: “We are delighted to open our third pop-up shop on Dublin’s Merrion Row to give customer a preview of the new V60 before it arrives in dealerships later this summer. The new V60 is the latest product in Volvo’s transformation, and introduces to our mid-sized estate the premium design, advanced connectivity and pioneering safety technology already seen on the successful 90 series and XC60.”

“The pop-up shop allows us to give shoppers a first look at the new V60 in a unique environment. Customers can take a tour of the car, build their own model, take a trip in our Volvo virtual reality experience or book a test drive and be in with a chance to win a 5 Star trip to Stockholm!”

The Volvo pop-up shop can be found at 13 Merrion Row and is open 7 days a week until the 8th of June.

More information can be found on the Volvo Car Ireland Facebook page.

For more information on the new Volvo V60, visit